Understanding the Bike-Riding Cafe Customer

by Ken Burgin on April 18, 2012

If you have customers who park their bikes out the front, you know they can be very loyal, and want the best coffee! Then there are the riders in full lycra kit with special shoes and bikes that cost as much as a car – another breed altogether!

I see plenty of bike riders at local favourite Ruby’s Diner, and here’s a very interesting video that tells us more about this small but valuable demographic. Make friends with them…

{ 1 comment… read it below or add one }

Ali April 25, 2012 at 4:25 am

Also don’t forget the motor bike riders. Some of us are ‘Cafe Racers’ all we want to do is ride to a cafe that is open and drink as much coffee as possible. There s a severe lack of good coffee after dark.

Leave a Comment


− 2 = 7

Previous post:

Next post: